Wednesday, 25 January 2012

Carmakers attract youth – Gadgets & sleek design

Instrument panels glittering with gadgets, turbo-charged engines and sleek designs are on offer as manufacturers try to be a focus for young consumers who heed more about PCs than cars.

BMW's Mini is the most tricked-out car on display at the Detroit auto show this week offering drivers a way to turn their car into both a video game and a DJ, using a pointing device to help follow the map the chrome circular display.

The Mini's dynamic music structure shifts sound levels of different speakers and ads tracks when the car accelerates, brakes or turns. The car also turns fuel effectiveness into a game using a fish bowl graphic that tips over if a driver wastes fuel by accelerating or braking too quickly.

And the committed computer is programmed to speak 1,800 poles apart messages, including yippee, for a smooth turn and its cold outside.Volkswagen's new Beetle features a Fender sound system that can be turned into an amplifier thanks to a jack for an electric guitar. Hyundai's navigation system lets parents roadway how speedy their teenagers drive and where they take the car which might sound a bit creepy and restraining, but could make it easier to trust kids with the keys.

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